Flash Game (Interactive Division)

9 questions for your business model

Activity perspective

PARTNERS

  Game Designers
  Game Distributors
  Flash Game Portals
  Advertisers

What can partners do better than you or at a lower cost (and thus leverage your business model)?

KEY ACTIVITIES

  Game Concept Development
  Game Development
  Branding
  Monitoring Metrics
  Monetizing on Hub Website

What are your key activities and how difficult are they to perform (by others)?

KEY RESOURCES

  1 Programmer
  1 Artist
  1 Designer/Developer/ Project Manager
  Project Sponsor (President)
  Marketing and Advertising Input

What are your key resources and how difficult are they to copy (by others)?"

Offer perspective

VALUE PROPOSITION

  Access to Audience (For Advertisers)
  Free Game (For Users)
  Link to TV Property (For Users)
  Skill Building (For Users)

Which one of your customers's problems are you solving and why will he work with you rather than with a competitor?

 
Client perspective

RELATIONSHIPS

  Link to Hub Website with More Games
  Leaderboard (High Scores) Management
  Updates about New Games
  Existing Game Updates
  Links to Community and Other Resources

What type of relationship does your customer expect you to establish and maintain with him?

DISTRIBUTION & ACQUISITION CHANNELS

  Broadcaster's Website
  Search Engines
  TV Pull
  Through Other Games
  Online Ads
  Viral Tools

Through which means does your customer want to be reached and addressed by you?

CUSTOMERS

  Kids (8-12)
  Teens (13-19)
  Youth (20-25)
  Need No-Frills Entertainment
  Need Free Games
  Need Social Networking
  Need Interaction with TV Property

Who are your customers? what are your customers' needs, desires and ambitions?

 

COST STRUCTURE

  $17,000/Month Salaries

What is the cost structure of your business model and is it in harmony with the core idea of your business model?

Financial perspective
 

REVENUE STREAMS / PRICING

  In-Game Advertising
  Post-Game Links and Leaderboard
  Ads on Hub Website
  TV Property Merchandise
  Premium Content

What value are your customers really willing to pay for and how will they pay for it?

 
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Gravatar sourabh71083

This is a business model for an Adobe Flash based game.

Speciality: Game is based on a TV Property for Kids.
Company: Interactive Division
Industry: Media
Last Updated: 2009-07-06
Tags: draft flash games gaming

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