Wii (Nintendo)

9 questions for your business model

Activity perspective

PARTNERS

      game developers
      off-the-shelf hardware component manufacturers

What can partners do better than you or at a lower cost (and thus leverage your business model)?

KEY ACTIVITIES

      state of the art chip development

What are your key activities and how difficult are they to perform (by others)?

KEY RESOURCES

      new proprietary technology
      motion control technology

What are your key resources and how difficult are they to copy (by others)?

Offer perspective

VALUE PROPOSITION

      high-end console performance and graphics
      motion controlled games
      fun factor & group (family) experience
      broad market penetration and install base

Which one of your customers's problems are you solving and why will he work with you rather than with a competitor?

 
Client perspective

RELATIONSHIPS

What type of relationship does your customer expect you to establish and maintain with him?

DISTRIBUTION & ACQUISITION CHANNELS

      retails distribution

Through which means does your customer want to be reached and addressed by you?

CUSTOMERS

      game developers
      narrow market of "hardcore" gamers
      large market of casual gamers & families

Who are your customers? what are your customers’ needs, desires and ambitions?

 

COST STRUCTURE

      console subsidies
      console production price
      technology development costs

What is the cost structure of your business model and is it in harmony with the core idea of your business model?

Financial perspective
 

REVENUE STREAMS / PRICING

      royalties from game developers
      console subsidies
      profit on console sales

What value are your customers really willing to pay for and how will they pay for it?

 
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Gravatar Boris

mapping ocean strategy onto the canvas

Speciality:
Company: Nintendo
Industry: Electronics
Last Updated: 2009-06-21
Tags: bookchunk11 ocean_strategy

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