Advergame Production Services (Interactive Division)

2009-09-04 08:36:22.0

Overview

Model

Annotation

Todo

Priority	Text	Category	lastUpdated

Offer (Value Proposition)

Advergame Development (For Client)

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description:

value level:

price level:

Links:

Targets: []

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Advergame Production (For Client)

Attributs:

description:

value level:

price level:

Links:

Targets: []

Is Supported By: []

Is Delivered By: []

Generates: []

Is Contributed By: []

Is Enabled By: []

Requires: []

Costs: []

Distribution (Through Partner) (For Client)

Attributs:

description:

value level:

price level:

Links:

Targets: []

Is Supported By: []

Is Delivered By: []

Generates: []

Is Contributed By: []

Is Enabled By: []

Requires: []

Costs: []

Layers: default

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Customer Perspective

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Customer Segments

Companies that Need New Media Promotion

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Is Targeted By: []

Is Addressed By: []

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Generates: []

Advertising Agencies that Need a Game Development Partner

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Is Targeted By: []

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Need Reliable and Competent Game Developer

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Need Aforementioned Relationship Factors

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Desire Increased Market / Mind Share

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Desire Innovative Promotional Techniques

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Desire Revenues from Game Sales as Well as Externality Benefits

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Layers: default

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Distribution Channels

Search Engines and Company Website

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Referrals

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Sales Person (Possible)

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Delivers: []

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Advertising Agencies

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Price Level: []

Delivers: []

Is Used By: []

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Game Distributors and Portals

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Price Level: []

Delivers: []

Is Used By: []

Reaches: []

Generates: []

Layers: default

Annotation

Customer Relationship

Co-Development of Concept

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Value Level: []

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Ongoing Support and Metrics

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Debugging, Updates and New Versions

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Great Service = Return Business

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Value Level: []

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Assistance and Direction in Increasing Market/Mind Share

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Value Level: []

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Layers: default

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Activity Perspective

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Partner Network

Client Companies

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Advertising Agencies

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Sales Person (Possible)

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Performs: []

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Costs: []

Game Distributors

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Performs: []

Provides: []

Costs: []

Game Portals

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Costs: []

Layers: default

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Key Activities

Game Concept Development

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Is Performed By: []

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Builds On: []

Branding Strategy Development

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Is Performed By: []

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Game Development

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Is Performed By: []

Enables: []

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Branding

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Distribution (Partner)

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Monitoring Metrics

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Possible Monetization on Own Website

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Layers: default

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Key Resources

1 Programmer

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1 Artist

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1 Designer/Developer/ Project Manager

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Project Sponsor (President)

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Marketing and Advertising Input (Own or Client)

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Layers: default

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Financial Perspective

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Revenue Flow

Flat Development Fee

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Percentage of Distribution Fee

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Consulting Fee

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Possible Rev Share of Ad Revenue (If Applicable)

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Cost Structure

$17,000/Month Salaries

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Generated By BMDesigner.com on Mon Sep 06 20:05:51 CEST 2010