long tail (pattern)
2011-07-27 19:17:15.0
Overview
Model
Annotation
Todo
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Offer (Value Proposition)
large scope of niche content
Attributs:
description: The value proposition of a long tail business model is characterized by offering a very large scope of "non-hit" items. This may co-exist with "hit-items". Long tail business models may also facilitate and build on user-generated content.
value level:
price level:
Links:
Targets: []
Is Supported By: []
Is Delivered By: []
Generates: []
Is Contributed By: []
Is Enabled By: []
Requires: []
Costs: []
content production tools
Attributs:
description: The value proposition of a long tail business model is characterized by offering a very large scope of "non-hit" items. This may co-exist with "hit-items". Long tail business models may also facilitate and build on user-generated content.
value level:
price level:
Links:
Targets: []
Is Supported By: []
Is Delivered By: []
Generates: []
Is Contributed By: []
Is Enabled By: []
Requires: []
Costs: []
Layers:
pattern
long tail
Annotation
Customer Perspective
Annotation
Customer Segments
many niche segments
Attributs:
description: Long tail business models focus on niche-oriented customer segments.
Links:
Is Targeted By: []
Is Addressed By: []
Is Reached By: []
Generates: []
niche content creators/providers
Attributs:
description: Long tail business models may cater to professional or amateur content producers. This turns them into double-sided platforms that cater to users and producers.
Links:
Is Targeted By: []
Is Addressed By: []
Is Reached By: []
Generates: []
Layers:
pattern
long tail
Annotation
Distribution Channels
Internet
Attributs:
description: Long tail business models usually rely on the Internet as a distribution channel.
price level:
Links:
Delivers: []
Is Used By: []
Reaches: []
Generates: []
Layers:
pattern
long tail
Annotation
Customer Relationship
Layers:
pattern
long tail
Annotation
Activity Perspective
Annotation
Partner Network
niche content providers
Attributs:
description: Niche content providers (professional and/or user-generated) are the key partners in this pattern.
Links:
Contributes To: []
Performs: []
Provides: []
Costs: []
user generated content
Attributs:
description: Niche content providers (professional and/or user-generated) are the key partners in this pattern.
Links:
Contributes To: []
Performs: []
Provides: []
Costs: []
Layers:
pattern
long tail
Annotation
Key Activities
platform management
Attributs:
description:
Links:
Is Performed By: []
Enables: []
Builds On: []
service provisioning
Attributs:
description:
Links:
Is Performed By: []
Enables: []
Builds On: []
platform promotion
Attributs:
description:
Links:
Is Performed By: []
Enables: []
Builds On: []
Layers:
pattern
long tail
Annotation
Key Resources
platform
Attributs:
description:
resource type:
Links:
Resource Type: []
Is Provided By: []
Enables: []
Is Required By: []
Costs: []
Layers:
pattern
long tail
Annotation
Financial Perspective
Annotation
Revenue Flow
selling less of more
Attributs:
description: This pattern is based on aggregating small revenues from a large number of items. Revenue streams vary from caste to case. They may come from advertising, selling or subscriptions.
revenue type:
Links:
Is Generated By: []
Is Generated By: []
Is Generated By: []
Layers:
pattern
long tail
Annotation
Cost Structure
platform management & development
Attributs:
description: The main costs of this pattern are related to maintaining and developing the platform.
Links:
Partners: []
Resources: []
Offers: []
Layers:
pattern
long tail
Annotation
Generated By BMDesigner.com on Sun Feb 05 13:00:02 CET 2012