open business model (pattern)
2011-07-27 19:17:51.0
Overview
Model
Annotation
- 2009-06-21 18:34:54.0: Companies with a lot of internal R&D typically have a lot of unutilized ideas, knowledge, technology and intellectual property. These types of businesses are a good candidate for an "inside-out" open business model.
- 2009-06-21 18:02:46.0: Companies with strong brands, strong distribution channels, and a strong relationship with customers, are very well suited for an "outside-in" open business model.
Todo
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Offer (Value Proposition)
R&D results
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unused intellectual property
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Annotation
- 2009-06-21 18:35:17.0: some outputs of R&D that may have no internal usage are potentially of very high value to organizations in completely other areas
Customer Perspective
Annotation
Customer Segments
secondary market
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licensees
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innovation customers
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Annotation
Distribution Channels
Internet platforms
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Annotation
Customer Relationship
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Activity Perspective
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Partner Network
innovation partners
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research community
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Annotation
- 2009-06-21 18:01:52.0: external organizations, sometimes from completely different areas or industries may be able to offer valuable insights, knowledge, patents or ready made products to internal R&D
Key Activities
exploring secondary market
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Annotation
- 2009-06-21 18:00:48.0: building on external knowledge requires dedicated activities that connect external entities with internal business drivers and R&D activities
Key Resources
screening capabilities
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access to innovation network
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Annotation
- 2009-06-21 18:02:13.0: building on outside innovation requires specific resources that build gateways to external networks
Financial Perspective
Annotation
Revenue Flow
sales divestiture
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spin-off
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license fees
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Annotation
- 2009-06-21 18:35:50.0: by enabling others to use unused internal ideas a company adds "easy" additional revenue streams to its core market revenues
Cost Structure
externalizing development costs
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Annotation
- 2009-06-21 18:03:12.0: By building on external knowledge and advanced researched efforts time to market can often be shortened and internal R&D productivity increased
Generated By BMDesigner.com on Tue Feb 07 22:56:57 CET 2012